This is not a new strategy…just new for me. And if you haven’t tried it, you might want to consider giving it a try to see if it works for you. I showed what I did in the video I had up during the 24 Hour Blog Carnival Submission special last week but the video has now been removed.
In a nutshell, I got one of my blogs ranked on the first page of the SERPs for a highly-competitive search term and then swapped the blog for a squeeze page. I used well-known link-building strategies like article marketing & blog carnival submissions. Then when I was ranked on the first page, I removed the blog and put up a squeeze page.
This is not in the “make money online” market but there’s no reason it wouldn’t work in any market. It just needs to be tested. The number of opt-ins has increased since I swapped the blog for the squeeze page.
Even though I had an opt-in form on the blog, this makes sense if you think about it. There were several choices when someone visited the blog. They could read the posts, click links to other sites, opt-in to my list, etc.
With the squeeze page, all the “distractions” are removed. Now the choice is opt-in or don’t opt-in. Given fewer choices (and the whole page devoted to persuading the visitor to opt-in), the number of opt-ins increased and the list grows at a faster rate.
It’s been several weeks since I did this and the ranking doesn’t seem to have been negatively impacted although it did jump around a bit. For a short-time I dropped to the third page but the ranking has bounced back. The ranking now fluctuates from the bottom of the first page to the top of the second page.
You could try this strategy with a squeeze page, a sales letter, an affiliate offer, a CPA offer, etc. The advantage of starting with a blog is that you can submit the posts to blog carnivals as another way to build links and increase your rankings. If you have used this strategy yourself, please leave a comment to share your results.
Tags: Domain Names, Online Business
Popularity: 50% [?]






3 Comments
I love it! Pure strategy. And because I’ve no doubt your squeeze page offers something of value the theme of which directly relates to the high ranking search term you talk about, in my eyes it’s a 100% ethical strategy as well.
Cool.
[Ed,
Thanks for your comment. Yes, of course the offer on the squeeze page is 100% related to the search term.
Robert]
I think this strategy will work. Your site being ranked on the first page is very impressive. I am in the process of building minisites that are not of the make money online variety but a true internet business offering products for sale via affiliates and I will use this stratgy. Thanks
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